Tara Tvedt brings a new dimension to coaching, moving away from antiquated template leadership programs that focus on weakness fixing.


  • BA in Psychology and Spanish
  • Bilingual English/Spanish
  • Project Management Professional (PMP) from the Project Management Institute (PMI)
  • Gallup Certified Strengths Coach


  • Strengths Based Coaching; aiming strengths at performance/goals, employee engagement.
  • Human Resources; communication, team building, talent management.
  • Project Management; building strengths based project teams, methodology, and best practices.
  • Image Consulting; personal branding, image enhancement.

Past Clients/Industries:
Marriott Vacation Club International (MVCI), Marriott Hotel, Resorts and Suites, Ritz Carlton, Dart Enterprises, Walkers Global

Industries: Hospitality | Offshore Financial Services | Law firms

About Tara Tvedt:
I first discovered my Strengths in 2004 while leading the HR department at a Marriott Vacation Club International property. I remember how enthralled I was with the StrengthsFinder tool saying “this is me…!” From there my career took a turn from HR to project management working as a project manager with an organization. During my seven years with the company, I slowly but surely became disengaged as I did not have the opportunity to use my talents and strengths every day, that is the way in which I most naturally think, feel and behave. This disengagement eventually led me to quit my job and my profession as a certified project manager to become a Gallup Certified Strengths Coach and start my company SquarePeg. I have the opportunity to lead from my strengths every day and am no longer a square peg in a round hole!